A quick search turned up 143,000,000 results. Several near the top revealed varied demographics of the originators.
This is from November: "It's not just the men. Data shows only a 1% difference between the sexes' reported Taylor-fatigue — 89.9% for men and 88.9% for women. As for age brackets, respondents in their thirties are the most vocally disdainful, with a disapproval rate topping 92%, while those 24-and-under and 76-and-over are slightly more tolerant of "Traylor" at around 87%. And although Kansans and Missourians remain among the least disillusioned by the Swift inundation, a resounding 85.9% and 83.8% want to see less of her, respectively.
https://www.prnewswire.com/news-rel...lor-swift-in-football-coverage-301982425.html
Personally I don't mind it in the least.